Local Business, National Impact!
Do you manage local marketing for a national brand? Are you a franchise owner or operator? Do you resell or distribute nationally branded products? If so, Balihoo has marketing solutions for you.
Balihoo is the premier provider of local marketing technology and services to national brands with local marketing needs. Some of their clients include Kohler Co., Specialized Bicycles, and Quiznos. With such large national brands as clients and prospects and national notoriety in publications like The Economist, Balihoo could have chosen any major metropolis as its headquarters, but founder and CEO, Pete Gombert was specific about his choice to build this, his third successful startup, in Boise—a location gaining attention because of its tech startups.
At the center of Balihoo’s product is AdBuilder, which has templates and customization tools that help marketers to create various types of ads: direct mail, in-store, television, radio, online display, pay-per-click, newspaper, magazine, outdoor, and e-mail. AdBuilder works alongside an integrated marketing planning tool that handles scheduling, budgeting, and analysis of media trends. Balihoo uses the platform’s fulfillment and media placement tools to manage vendor relationships and media buying for the user.
Combined, Balihoo’s powerful software and professional services are revolutionizing local marketing for national brands, local franchisees and resellers.
Interested in learning more? Sign up for a system demonstration.
Balihoo uses a Colocation Server Hosting Solution from SolutionPro
Using Colocation Server Hosting allows Balihoo to focus on its business mission without having to provide the bandwidth, conditioned data center space and growth planning needed for an in-house solution. Balihoo can provide the online applications to their clients without having to run the facilities that house their servers. This simplifies the IT delivery on many levels. Their office location is independent of their technical services. Balihoo’s technical IT needs can grow independent of their office space. It also allows Balihoo engineers to focus on the services they are providing their customers.
Balihoo has a refreshing culture- it’s a carry-over of what some may consider the by-gone era of the Dot.Com startups- Foosball table, bean bags, plenty of whiteboards, extremely open office space and a “work hard, play hard” mantra. Check out their virtual office tour. It’s evident that this company believes in its employees and strives to deliver innovative and unique solutions to its clients.
Since Q3 2009, the company has been growing at a rate of 30% quarter over quarter.
For a full write up on Balihoo, read this blog post.
